Cosway celebrated its 40th homecoming anniversary titled ‘Celebrating 40 Years of Success’ in full splendour from 5th to 8th of September 2019 with our beloved delegates from Malaysia, China, Taiwan, Hong Kong and Thailand. Filled with fantastic activities, we got the celebration going with a Cuti-Cuti Malaysia trip to various destinations, exclusive new product previews, a night run themed ‘Run for Success’ and ended on a high note with a magical Gala Night, paying tribute to all our top achievers. Let us take a look at some of the memorable highlights that made the celebration a huge success. Enjoy the celebration recap video and throwback pictures!

 

 

5-6th September 2019 Cuti-Cuti Malaysia

 

 

Our delegates enjoying the Cuti-Cuti Malaysia bucket list destinations including Colmar, Bukit Tinggi, Royal Selangor, Batu Caves, Istana Negara, Genting Highlands, Putrajaya and more.

 

7th September 2019 Exclusive Launch Preview

 

 

Exclusive launch preview of Cosway’s latest products at Berjaya Times Square Hotel, with our participants all hyped up.

 

 

Dr Alice Lee, Cosway’s Chief Executive Officer showcasing the highly styleable Dignità Alice Bag and the Dignità Swarovski® embellished brooch.

 

 

The reveal of the highly anticipated Oriyen Mixed Ume Plum and Mountain Yam Balls, the new successor to our previously popular formulation.

 

7th September 2019 Run For Success

 

 

First-ever 5km ‘Run for Success’ night run held at the Selangor Turf Club, Seri Kembangan with a turnout of 1,500 participants!

 

8th September 2019

 

2019 Convention | Lead to Succeed

 

 

The delegation convention titled ‘Lead to Succeed’ with a motivational sharing session and an awards presentation to our exceptional stores.

 

Cosway X MGF Sponsorship Signing Ceremony

 

 

Cosway officially sealing a sponsorship and partnership with the Malaysian Gymnastics Federation (MGF) for three years, witnessed by YB Steven Sim Chee Keong, the Deputy Minister of Youth and Sports.

 

Celebrating 40 Years of Success Gala Night

 

 

The jubilant mood on display with delegates and specially invited guests arriving for the main celebration event.

 

 

Tan Sri Vincent Tan, Berjaya Corporation Bhd's founder and executive chairman delivering a resounding speech with Dr Alice, Cosway's CEO outlining her vision for the company.

 

 

Presentation of The Rising Star, Junior Elite and Senior Elite awards to Cosway's top-performing achievers.

 

 

What a night of entertainment, featuring the Malaysian Gymnastics Federation (MGF) team and Rachel Ting of Team Cosway of Berjaya Teenstar Challenge 2019, the retelling of Cosway’s 40-year journey with sand art, awesome renditions by Sephy Francisco, and ending with a song presentation titled 手牵手 ‘(Hand in Hand)’!